Windows today unveiled that it’ll provide smartphones and
tabs whose screen size is less than 9 inch with free windows 8 and windows
phone 8. This step has been targeted to increase its sales revenue but also to
stand as a strong competitor for android range of smartphones and tabs. The
software giant announced this at the annual build conference. It won’t be free
personally, but any OEM licensing fees won’t be taken.
This may lead to shift of users from predominant android to
windows domain, changing the whole scenario of android phone users (for the
worst) and for windows phone and tablet users (for good). Windows have always
been successful in most of the domains they’ve ventured in, so the hopes and the
stakes are too high on this deal.
Even though, this step taken by Microsoft can lower its
return on investment, but if taken in consideration the long term impact,
harvested reap could be of very high value.
I wonder how major android phone manufacture will be taking
this news like Samsung and HTC. Hopefully they’ll also come up with something
innovative to stop their collapse.
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